Sustainability-oriented practices are successful, however, their implementation is not easy. Sustainability has positioned itself as a fundamental concept in all types of organizations and industries. To achieve its integration into the corporate culture, change or modify certain practices is very difficult, it requires a lot of work to be able to adapt it to our business model in a functional and profitable way. It is true that most companies have managed to apply these new requirements, sometimes only to comply with government regulations, but not with a vision of integration that has a beneficial impact on the environment and on their business results.
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